How to become a Youtuber? Instructions for use

Who hasn't heard of YouTube? Unknown 20 years ago, this free video-sharing platform has now become one of the most popular websites in the world. Its success comes from the diversity of hosted videos, and today it covers almost every subject, in every language.

There are several essential steps to creating a Youtuber status: choosing a legal status, registering the company's address, creating content, and monetizing it.

Especially popular with younger generations, YouTube has even become a factory for « stars » who make a living from their videos! Offering original and innovative content is key to standing out. Want to give it a try and become a YouTuber?

What legal structure should I choose to become a YouTuber?

The vast majority of YouTubers choose the micro-entrepreneur status. This legal structure is particularly suitable for beginners, for the following reasons:

• The creation, management, and dissolution processes for a micro-enterprise are relatively flexible. Filling out an online form is the only step you need to take to start your business!
• The micro-entreprise scheme lets you take advantage of the ACRE, a government program that temporarily lowers your social security contributions. For the first 12 months of your business, you get a 50% discount during your first year!
• You can combine micro-entrepreneur status with a salaried job. So, you can legally receive both incomes.

Important: the annual turnover achievable as a micro-entrepreneur is capped at €70,000. If you go over that, you'll need to create a company:

• If you're managing your YouTube channel alone, go for an EURL (Entreprise Unipersonnelle à Responsabilité Limitée - Single-member limited liability company) or a SASU (Société par actions simplifiées unipersonnelle - Single-member simplified joint-stock company).
• If your YouTube channel is run by several people, it's best to operate through a SAS (Société par Action Simplifiée - Simplified Joint Stock Company) or a SARL (Société à responsabilité limitée - Limited Liability Company).

How to make money as a YouTuber?

Looking to strike it rich on YouTube? Exploring these avenues is a great place to start:

• Allow ads in your videos. To do this, become a YouTube partner by enabling monetization on your account!
• You can sell products on your YouTube channel by partnering with a brand!
• Make your videos accessible to the media! Reuse of them will allow you to earn money!
• Become a brand influencer: you'll promote items in exchange for financial compensation! This extremely promising market is growing daily!

How to create content for your YouTube channel?

The quality of the content you create for your YouTube channel should be your top priority. Here are some tips to keep in mind:

• Make sure you have good quality equipment, including professional microphones and high-resolution cameras. Effective video editing software is essential. Why not take a course dedicated to editing?
• Carefully choose the theme of your videos. Favour videos that specialise in a specific subject over those that are more general. Choosing a theme that you're passionate about will make your work easier!

How to publish content on your YouTube channel?

To ensure a regular flow of visitors, your YouTube channel must be properly stocked:

• Adapt a regular publishing schedule, according to a precise plan.
• Putting videos online is super simple! Just head to your YouTube space to upload your videos!

What tools can you use to optimize your YouTube channel?

Your YouTube channel is launched, and you want to improve it? Free tools, offered by the platform, allow you to optimize your video flow.

With YouTube Analytics, measure the viewing time and the number of views for each of your videos. For example, you can find out when viewers stop watching your content!

How to declare your income?

Are you a micro-entrepreneur? Your turnover must be declared twice:

• It must be declared online on the URSSAF website for social security contributions.
• It should be listed on your income tax form.

Have you created a company for your YouTube channel? The declaration methods vary depending on the legal status chosen.

What are the advantages of business domiciliation for a YouTuber?

When creating your company, you will need to indicate a registered office address. Many YouTubers choose business domiciliation at this time.

Take advantage of a wide range of addresses located in prestigious districts of Paris or major French cities! This will boost your business's credibility with your clients.

This domiciliation offer comes with a full range of services designed to make your life easier: access to meeting rooms for client meetings, digital mail management, legal and administrative support, and more!

This way, you can relieve your daily routine of time-consuming tasks and concentrate on your core business: growing your business and advising your customers!

Save time and boost your performance by managing all your services through a secure and personalized virtual office! Ultimately, it's a service directly supporting your success.